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Crowne Plaza Suffern, New York Receives IHGs 2011 Renovation Award

Crowne Plaza Suffern, New York Receives IHG’S 2011 Renovation Award

The Crowne Plaza Suffern, New York has been recognized by the InterContinental Hotels Group for its extensive renovation and modernization of the hotel. The award was presented to Hotel Ownership and Management Company at the 2011 InterContinental Hotels Group Americas Investors & Leadership Conference in Las Vegas.

Lined with sleek, modern elegance, the spectacular atrium displays a 15-foot tall waterfall surrounded by a koi pond. The renovations also yielded 230 exquisite guest rooms, including 6 luxurious 2-room suites and 15 executive King rooms. Each hotel room features an oversized 42” flat-screen television, a personal Keurig coffeemaker and a high-security safe, among other signature Crowne Plaza amenities.

Particular attention was given to the hotel’s ability to host conferences and events. Crowne Plaza Suffern boasts one of the region’s largest conference centers, with 11 meeting rooms offering up to 25,000 square feet of space. A 24-hour business center, well-equipped fitness room and complimentary wired and wireless internet throughout the hotel are also available.

The Holiday Inn opened in 1978 and served the Lower Hudson Valley for 32 years before closing its doors in October 2010. The transformation into Crowne Plaza Suffern, led by the Goldstein Family along with Glenn Squires, also the CEO of the hotel management firm Pacrim Hospitality, this transition took less than six months.

“The Holiday Inn played a vital role in the Lower Hudson Valley for more than three decades”, said Squires. “Times have changed and so has the demand for a hotel with the prestige that the Crowne Plaza brand carries. I look forward to working with the Goldstein family to ensure that the Crowne Plaza Suffern meets and exceeds all expectations.

“The all-new Crowne Plaza Suffern is designed to perfectly meet the needs of families and businesses hosting events from weddings and bar/bat mitzvahs, to corporate retreats and business conferences,” said Joshua Goldstein of Empire Executive Inn, LLC. “New York residents will no longer have to hold special events at hotels in New Jersey or Westchester Country to be dazzled with class and sophistication.”

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    Azher Razvi, Vice President, Operations & Development

    MBA, CHA, CHIA

    • Over 25 years of hospitality industry experience, with a focus on leadership, operations, and hotel development
    • Skilled in opening and positioning hotels, from ground-breaking to FF&E setup, even under challenging conditions like the COVID-19 pandemic
    • Awarded 2023 GM to Watch, 2024 40 Over 40, and Yarmouth Business Leader of the Year
    • Nominated for multiple awards, including Tourism Business of the Year, Equity & Diversity Advancement, Customer Service Award, Community Impact Award, and more
    • Expertise in pre-openings, team leadership, and strategic business planning
    • Proven ability to deliver consistent performance across luxury, lifestyle, and full-service hotels
    • Adept at cultivating high-performance teams and building a strong guest-focused culture
    • Strong business acumen in financial management, revenue forecasting, and cost control
    • Passionate about service excellence and creating positive, lasting guest experiences
    • International experience in multicultural environments, leading cross-functional teams with a focus on growth and sustainability in the hospitality industry

    John Squires, President

    B.Comm

    • 28 years of experience in hotels and restaurants, 7 years specifically of food and beverage management
    • 22 years hotel operations
    • 19 years developing hotels through new construction and renovations with various brands; Tru by Hilton, Holiday Inn Express, Hampton Inn & Suites, Radisson, Four Seasons by Sheraton, Wingate by Wyndham, Crowne
    • Expertise in financial analysis, budget development and revenue forecasting
    • Expertise in project management

    Glenn Squires, Co-Founder

    • Instrumental in the start-up of Fortis Properties Inc., Hospitality Division
    • Co-founder of Pacrim Hospitality Services Inc.
    • Co-founder Holloway Lodging Real Estate Investment Inc.
    • Hospitality intelligence honed over 40 years; 30 in senior hospitality management and development positions
    • Credited with 100+ hotel real estate developments and acquisitions
    • IHG Owner's Association (Global) - Past Chair
    • Mount Saint Vincent University - Board of Governors & Advancement & External Relations Committee Member
    • Tourism Industry Association of NS - Past Chair
    • IHG - Involved in numerous committees over his career
    • Awarded the “Nova Scotia Queen Elizabeth II's Platinum Jubilee Medal” in recognition of significant service to Tourism; Awarded “Developer of the Year” (Canada) by IHG; Awarded “International Development Award” by Wyndham Worldwide; Awarded “Vision Award” from the Nova Scotia Tourism Industry Association
    • Re-development and reimagining of the Digby Pines Golf Resort and Spa, NS

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    It’s important to keep on top of what guests are saying about their stay. Pacrim is able to track and manage guest comments, responses and reviews to help pinpoint areas for improvement and facilitate winning experiences.
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    Intergy (a division of Pacrim) is a global, fully integrated e-commerce, central reservation company that specializes in the hospitality industry. This unique Pacrim enterprise further promotes Pacrim’s ability to gain a decisive competitive advantage and drive bottom line performance. In fact, Intergy clients average sales ranging from 3-10 additional occupancy points – one of the best rates in our industry – over their own marketing efforts. The result is innovative, integrated marketing and sales solutions that allow our clients to monitor, manage and improve return on investment.

    To learn more about Intergy, their services and how Intergy can help your hotel. Visit them online; www.intergy.ca.

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    Our in-house purchasing department offers a comprehensive procurement network and uses the collective purchasing power of all our hotels, ensuring high quality goods and services, at the very best pricing, no matter the hotel brand or geographic location. We have access to brand name product and have excellent relationships with suppliers (whether purchasing or replenishment) in both Canada and the USA.
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    PHSI offers the long-term outlook and research capabilities essential to protecting your investment and planning for the future. We assist each hotel General Manager with a yearly business plan.

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    Our sales and marketing professionals are focused on building strong revenue for hotels and they strategically approach the assessment of target markets, development of innovative programs, effective execution and measuring results. The sales and marketing plan for each hotel is developed in sync with the annual business plan and is integrated with brand-specific sales and marketing efforts. Pacrim recruits marketing and sales professionals with local knowledge and with proven track records of success, and Pacrim has an effective process for sales and marketing management.
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