(902) 401-6662
30 Damascus Rd. Suite 220, Bedford, Nova Scotia B4A 0C1
info@pacrimhospitality.com

Our hard work has paid off

Newfoundland and Labrador | Nova Scotia | Saskatchewan | New York | Corporate

Pacrim Hospitality Services Inc. has gained a reputation for quality, service and innovation, a reputation widely acknowledged by the following awards:

Newfoundland and Labrador

Holiday Inn Express Deer Lake

TripAdvisor
  • Certificate of Excellence (2013, 2014, 2015, 2016, 2017, 2018, 2019) - Based on an average rating of four or higher out of a possible five as reviewed by travelers on TripAdvisor. Additional criteria include volume of reviews and how recently they have been submitted by TripAdvisor travelers.
Intercontinental Hotels Group
  • Rated #1 Holiday Inn Express in Canada (2014) - for Breakfast Bar Heart Beat Score – Based on guest comments.
  • Torchbearer Award (2018) - given to less than 2% of IHG branded properties in North America - based on overall quality and guest satisfaction.
  • Spirit of True Hospitality Award (2021) - recipients must have completed a full year of service with guest scores exceeding 90% for “Guest Love”, Room Cleanliness and COVID Health & Safety.
Nova Scotia
Super 8 Logo

Super 8 Amherst

Wyndham Worldwide
  • Top 8 Award of Excellence (2004, 2006, 2007) - The Top 8 Awards are earned by the eight hotels that have achieved the best total Quality Assurance scores for the award period. The following conditions must also be met: - hotel must have been open during the entire award period; Comment Card ratings vs. system averages must be exemplary and the hotel must have received less than one Customer Services complaint per 1,000 rooms sold.
  • Golden Pineapple Award (2004) - Presented to Super 8 Amherst for "going out of their way" to assist guests during a January blizzard. The hotel went out of its way to provide food and shelter to guests while stranded for a 2 day period. Nominated by a member of the hotel's community, the Golden Pineapple Hospitality Award may be earned by individual employees or managers or by groups of employees who have demonstrated an extraordinary commitment to guest service and/or community involvement.
  • Pride of Super 8 Designation - recognizes individual hotels that have exceeded the chain's standards in all areas of quality, service and cleanliness. Each member of this elite group of hotels is recognized as a "Pride of Super 8" location and has demonstrated the ability to deliver consistent quality to Super 8 guests.
  • GM of the Year (2010) - The Manager of the Year award recognizes a general manager who exceeds normal job expectation. This award is presented to only 1 general manager per year in the Super 8 system.
TripAdvisor
  • Certificate of Excellence (2013, 2014, 2015, 2016, 2017, 2018, 2019) - Based on an average rating of four or higher out of a possible five as reviewed by travelers on TripAdvisor. Additional criteria include volume of reviews and how recently they have been submitted by TripAdvisor travelers.
Amherst Daily News
  • Best Hotel Amherst News Reader's Choice Award (2017, 2018) - Based on voting from Amherst area residence through an online poll provided by Amherst Daily News.
Saskatchewan

Quaity Inn & Suites Kindersley

International Business Awards
  • International Business Award for Excellence in Leisure and Hospitality (2019, 2020)
New York, USA
Crowne Plaza Logo

Crowne Plaza Suffern

Intercontinental Hotels Group
  • Renovation Award (2011) - based on design, construction and enhanced guest perception
  • Torchbearer Award (2013, 2014, 2015) - given to less than 2% of IHG branded properties in North America – based on overall quality and guest satisfaction.
TripAdvisor
  • Certificate of Excellence (2012, 2013 2014, 2015, 2016, 2017, 2018, 2019) - Based on an average rating of four or higher out of a possible five as reviewed by travelers on TripAdvisor. Additional criteria include volume of reviews and how recently they have been submitted by TripAdvisor travelers.
Corporate Awards
Pacrim Hospitality Services Inc. Logo

Pacrim Hospitality Services Inc. - Head Office

OptiMYz Magazine
  • Healthy Workplace Award (2010) - presented to an organization whose employees were surveyed regarding employee initiatives in personal health and fitness, physical environment of the workplace and psychological heath.
Hotelier Magazine
  • Pinnacle Award Hotel Company of the Year (National) (2008) - presented to an organization that has made a significant impact on the industry through employee training programs, new products and/or techniques, growth and has contributed significantly to the community at large through participation in civic, community, charitable and educational affairs.
InterContinential Hotels Group
  • Developer of the Year (Canada) (2006)
Kostuck Publications and Hotelier Magazine
  • Tops in Hospitality Award (2008) - in recognition of the greatest percentage increase hotel category. PHSI achieved a year over year sales volume increase of more than 90 percent, the largest among Canadian hotel companies.
Tourism Industry Association of Nova Scotia
  • Accommodations Sector Award (2001) - presented to an organization that exemplifies a successful business operation which would include but is not limited to the following practices:
    • Commitment to service excellence
      Continually striving to improve product and service
      Showing innovation and creativity in sales, marketing and promotion
      Showing commitment to encouraging a training culture – staff training and personal development
      Involvement in local, provincial or national Tourism Industry activities
      Recognizing and appreciating Nova Scotia's cultural diversity
  • Human Resources Award (2004) - presented to an individual or organization that has demonstrated exemplary leadership in the development of future professionals for the Tourism Industry through education and training.
  • Vision Award (2007) – presented to Glenn Squires for his vision which demonstrated leadership which contributed significantly to the economic success of the Nova Scotia Tourism Industry.
Wyndham Worldwide
  • Dennis Brown Memorial Award (2009) - presented to PHSI for its achievement in developing a significant number of Super 8 properties across Canada 'from the ground up".
Tourism Industry Association of Canada
  • Business of the Year – Multiple Unit Award (2009) - presented in recognition of PHSI's significant contribution to the tourism industry reflected in the energy, commitment to service and vision that is evident in its operations. Areas of consideration include visitor satisfaction focus on human resources, business results, positive contribution to the image of Canada's tourism industry, involvement in the tourism community and the vision for the future.
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Azher Razvi, Vice President, Operations & Development

MBA, CHA, CHIA

  • Over 25 years of hospitality industry experience, with a focus on leadership, operations, and hotel development
  • Skilled in opening and positioning hotels, from ground-breaking to FF&E setup, even under challenging conditions like the COVID-19 pandemic
  • Awarded 2023 GM to Watch, 2024 40 Over 40, and Yarmouth Business Leader of the Year
  • Nominated for multiple awards, including Tourism Business of the Year, Equity & Diversity Advancement, Customer Service Award, Community Impact Award, and more
  • Expertise in pre-openings, team leadership, and strategic business planning
  • Proven ability to deliver consistent performance across luxury, lifestyle, and full-service hotels
  • Adept at cultivating high-performance teams and building a strong guest-focused culture
  • Strong business acumen in financial management, revenue forecasting, and cost control
  • Passionate about service excellence and creating positive, lasting guest experiences
  • International experience in multicultural environments, leading cross-functional teams with a focus on growth and sustainability in the hospitality industry

John Squires, President

B.Comm

  • 28 years of experience in hotels and restaurants, 7 years specifically of food and beverage management
  • 22 years hotel operations
  • 19 years developing hotels through new construction and renovations with various brands; Tru by Hilton, Holiday Inn Express, Hampton Inn & Suites, Radisson, Four Seasons by Sheraton, Wingate by Wyndham, Crowne
  • Expertise in financial analysis, budget development and revenue forecasting
  • Expertise in project management

Glenn Squires, Co-Founder

  • Instrumental in the start-up of Fortis Properties Inc., Hospitality Division
  • Co-founder of Pacrim Hospitality Services Inc.
  • Co-founder Holloway Lodging Real Estate Investment Inc.
  • Hospitality intelligence honed over 40 years; 30 in senior hospitality management and development positions
  • Credited with 100+ hotel real estate developments and acquisitions
  • IHG Owner's Association (Global) - Past Chair
  • Mount Saint Vincent University - Board of Governors & Advancement & External Relations Committee Member
  • Tourism Industry Association of NS - Past Chair
  • IHG - Involved in numerous committees over his career
  • Awarded the “Nova Scotia Queen Elizabeth II's Platinum Jubilee Medal” in recognition of significant service to Tourism; Awarded “Developer of the Year” (Canada) by IHG; Awarded “International Development Award” by Wyndham Worldwide; Awarded “Vision Award” from the Nova Scotia Tourism Industry Association
  • Re-development and reimagining of the Digby Pines Golf Resort and Spa, NS

Guest Satisfaction

It’s important to keep on top of what guests are saying about their stay. Pacrim is able to track and manage guest comments, responses and reviews to help pinpoint areas for improvement and facilitate winning experiences.
  • Review and analysis of all brand guest comment programs
  • Analysis of third party website reviews
  • Provide best practices for the online review space
  • Responding to guest comments

E-Commerce & Reservations

Intergy (a division of Pacrim) is a global, fully integrated e-commerce, central reservation company that specializes in the hospitality industry. This unique Pacrim enterprise further promotes Pacrim’s ability to gain a decisive competitive advantage and drive bottom line performance. In fact, Intergy clients average sales ranging from 3-10 additional occupancy points – one of the best rates in our industry – over their own marketing efforts. The result is innovative, integrated marketing and sales solutions that allow our clients to monitor, manage and improve return on investment.

To learn more about Intergy, their services and how Intergy can help your hotel. Visit them online; www.intergy.ca.

Purchasing & Design Administration

Our in-house purchasing department offers a comprehensive procurement network and uses the collective purchasing power of all our hotels, ensuring high quality goods and services, at the very best pricing, no matter the hotel brand or geographic location. We have access to brand name product and have excellent relationships with suppliers (whether purchasing or replenishment) in both Canada and the USA.
  • Comprehensive procurement networking for Pacrim’s entire portfolio
  • Ensuring brand standards are met or exceeded with centralized purchasing prices
  • Purchasing and/or replenishing for rooms operation, food and beverage, engineering & building maintenance, administrative, technology and general

Hotel Business Planning

PHSI offers the long-term outlook and research capabilities essential to protecting your investment and planning for the future. We assist each hotel General Manager with a yearly business plan.

Human Resource Management

Perhaps more than any other industry, successful hotel management relies on quality human contact at every stage of service. Pacrim has the expertise to maximize the potential of your human resource investment.
  • Recruitment & Selection
  • Employee & Labour Relations
  • Training & Development
  • Compensation & Benefits
  • Risk Management
  • Legislative Compliance
  • Union Negotiations
  • Brand Employee Compliance

Accounting

Timely, accurate financial reporting and analysis is essential to business planning. Our computerized accounting and data processing system can pinpoint trends and provide all of the reports necessary for monthly and yearly financial evaluation and decision-making.
  • Implement and monitor internal controls, policies and procedures
  • Property Tax Management
  • Forecasting & Budgeting
  • Cash Flow Management
  • Review of Bi-Weekly Payroll
  • Preparation of Monthly Financial Statements

Sales & Marketing

Our sales and marketing professionals are focused on building strong revenue for hotels and they strategically approach the assessment of target markets, development of innovative programs, effective execution and measuring results. The sales and marketing plan for each hotel is developed in sync with the annual business plan and is integrated with brand-specific sales and marketing efforts. Pacrim recruits marketing and sales professionals with local knowledge and with proven track records of success, and Pacrim has an effective process for sales and marketing management.
  • Revenue Management
  • Leveraging Brand Sales Development Programs
  • Strategic Account Management
  • Community, Industry & Brand Relations
  • Deploying Effective Sales & Marketing Campaigns
  • Leveraging Cross-Portfolio Sales
  • Monitoring of market share and penetration

Operational Management

Setting and maintaining standards of excellence is the cornerstone of sound operational management. From the day-to-day administration of front desk activities, housekeeping and food and beverage services to providing management leadership, Pacrim takes every aspect of operational control seriously.
  • Standards of Performance
  • Quality Control
  • Investor/Owner Reporting
  • Labour Cost Management
  • Physical Plant Management
  • Rules of Operation
  • Management Direction & Leadership
  • Insurance & Risk Management